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Steers & Debonairs Pizza

Brand Introduction & Halal Status FAQ

About Steers & Debonairs Pizza

Steers and Debonairs Pizza are two established Quick Service Restaurant brands under Famous Brands, known across Africa for their quality ingredients, flavour innovation and strong customer following.

Steers is celebrated for its 100% ground beef patties, hand-cut chips and flame-grilled meals. Since its beginnings in the 1960s, the brand has expanded across 14 markets with over 740 restaurants.

Debonairs Pizza has grown into a market-leading pizza brand recognised for its signature creations such as the Triple-Decker, Crammed-Crust and Double-Stack pizzas. Launched in 1991, it now operates over 730 outlets in 17 markets.

Both brands are now available in Malaysia through their partnership with PETRONAS, offering customers a wider variety of quality food choices.

Halal Commitment

Steers and Debonairs Pizza are currently undergoing the halal certification process with the relevant authorities in Malaysia. As part of our commitment to transparency and customer confidence, we ensure that all operations follow the necessary requirements while working towards full certification.

The FAQ below provides more information on the halal status and ongoing progress.

Frequently Asked Questions (FAQ) on the Halal Status of Steers & Debonairs Pizza

Not yet. We are currently in the process of obtaining halal certification. As with all MESRA initiatives, we follow a thorough and structured compliance process. We will make an official announcement once certification is confirmed.

Certification timelines depend on regulatory procedures. We are actively working through the required steps and will share updates when we are ready.

Yes. All ingredients used are halal-certified, and we maintain strict handling and preparation standards aligned with halal requirements to ensure a smooth transition once certification is approved.

The halal certification process is detailed and multi-stage, especially for new operations. We initiated the process early and are working closely with the authorities to ensure full compliance. We are progressing towards full certification.

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