Social Impact | MyMesra

Sustainability

Social Impact

Community Outreach Programmes

At PDB, our community investment approach is anchored on clear principles and processes to deliver meaningful and measurable impact. All programmes align with the PETRONAS Social Impact Management Framework (PSIMF), which defines three focus areas: Education, Community Well-Being and Environment.

Embedding Volunteerism

To integrate social responsibility into our culture, we have established a mechanism to facilitate employee engagement, supported by a specific target for every employee to dedicate at least one hour annually to volunteerism. This ensures positive impact becomes a shared responsibility across the organisation.

Governance & Transparency

Our activations are implemented in collaboration with Government agencies, NGOs and local stakeholders, and outcomes are subject to third-party audits and disclosure in our Integrated Report, in line with Bursa Malaysia standards. This governance structure ensures our efforts remain transparent, consistent and aligned with stakeholder expectations.

Used Cooking Oil Collection Campaign

Since July 2023, PDB has collaborated with the Ministry of Plantation and Commodities (KPK) to roll out a nationwide Used Cooking Oil (UCO) collection programme at PETRONAS stations. The initiative addresses improper disposal practices, supports responsible waste management and promotes public participation in the circular economy.

By September 2025, we have collected over 500,000 kg of UCO and engaged more than 115,000 people, surpassing our FY2025 targets of 500,000 kg and 80,000 lives touched. Beyond environmental benefits, the initiative strengthens community awareness and supports the development of sustainable aviation fuel (SAF).

We ensure accountability through third-party audits and public disclosure via our Integrated Report, in alignment with Bursa Malaysia’s standards.

This initiative contributes to:

SDG 12: Responsible Consumption and Production
SDG 13: Climate Action

Persons with Disabilities
(PWD)

In 2023, PDB partnered with ENOKU, a social enterprise dedicated to empowering Persons with Disabilities (PWD), marking a key milestone in our Diversity and Inclusion (D&I) journey. Through this collaboration, PWD were employed at 10 PETRONAS stations, laying the foundation for broader inclusivity efforts.

Building on this success, we have expanded the initiative to integrate more PWD employees across various roles, supported by tailored job coaching, workplace accessibility assessments and Disability Equality Training (DET) for station dealers and staff.

PDB remains committed to creating accessible and inclusive employment opportunities, with progress tracked through retention rates, employee satisfaction, and accessibility improvements.

This initiative contributes to:
SDG 8: Decent Work and Economic Growth
SDG 10: Reduced Inequalities

Beach Cleaning

PDB has actively promoted waste management and recycling awareness through a beach cleaning programme, carried out in collaboration with the Ministry of Domestic Trade and Costs of Living, local councils, recycling organisations like SWCorp and SWM Environment as well as NGOs such as Persatuan Aktivis Sahabat Alam (KUASA).

In 2023, we completed three beach clean-ups at Pantai Teluk Yu in Langkawi, Pantai Puteri in Melaka and Pantai Pasir Panjang in Lumut, where a total of 2,571 kg of waste, including 662 kg of recyclables, was collected. These efforts raised awareness on waste management and encouraged community involvement in recycling practices.

The programme also served as an employee engagement initiative, involving over 450 participants, including PDB staff, Rakan Niaga partners, students from local colleges and schools and members of the community. Participants learned about waste segregation and supported efforts to promote a circular economy through meaningful volunteer work.

This programme supports the following UN SDGs:

SDG 12: Responsible Consumption and Production
SDG 14: Life Below Water

We plan to continue engaging more communities in waste reduction activities and further promoting environmental sustainability.

Social Enterprise Education Lab (SEEd.Lab)

PDB actively supports SEEd.Lab, Malaysia’s pioneering social incubation programme by PETRONAS and Tata Consultancy Services, which empowers Malaysians to build socially responsible enterprises.

In 2024, PDB contributed RM372,000 to accelerate the growth of social enterprises within SEEd.Lab and dedicated 112 voluntary man-hours to support ENOKU, a social venture creating employment opportunities for Persons with Disabilities (PWD). Through these contributions, PDB combines financial commitment with hands-on involvement to advance social innovation.

This initiative contributes to:
SDG 4: Quality Education
SDG 8: Decent Work and Economic Growth

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Past Initiatives

We also encourage participation of our employees in our CSR initiatives as it represents an opportunity for them to have a positive impact on local communities and the environment.

Water for Life

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PETRONAS Coffee Break

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PETRONAS StreetSmart

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Ramadan Community Service

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More WFL stories

ROVR’s Flood Relief Aid

During recent massive floods, ROVR has proven itself as an innovative solution by providing fuel to power up 20 units of generators for 10 units of temporary water pumps.

Flood Relief Temerloh – 8 January 2021

Flood Relief Shah Alam – 21 December 2021

PETRONAS Coffee Break

PETRONAS Coffee Break Campaign objective is to promote road safety awareness and remind motorists to take a break, refresh and rejuvenate. The programme is held during festive seasons including Chinese New Year, Hari Raya, Kaamatan and Gawai Festivals.

PETRONAS StreetSmart

PETRONAS StreetSmart is an initiative at grassroots level which aims to promote road safety awareness to our young generation. Since its inception in 2013, the initiative has benefitted more than 5,000 students from over 35 schools nationwide. Prior to the pandemic, PETRONAS StreetSmart was conducted as a physical programme, however, in keeping with our commitment to prioritise the students’ health, safety and wellbeing, we have pivoted to virtual platform and developed a pilot programme for this format.

To further add value to this initiative, this year’s PETRONAS StreetSmart will introduce students to Design Thinking throughout the ideation process, lean prototype development and pitching stage, enabling them to develop High Order Thinking Skills (HOTS).

For this year’s StreetSmart, SMK Aminuddin Baki was announced the Grand Prize winner, whilst SMK Puteri Titiwangsa clinched the first runner-up prize. The remaining three (3) finalists namely SMK Serendah, Putrajaya Presint 5(1) and SMK La Salle, Petaling Jaya, shared the second runner-up prizes.

The PETRONAS Dagangan Berhad Virtual StreetSmart Design Thinking Challenge 2021 was held from 9 October to 13 November 2021, involving 100 students from 20 schools in Kuala Lumpur, Putrajaya and Selangor.

Ramadan Community Service