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PETRONAS Commemorates Coffee Break’s 25th Anniversary With Special Chinese New Year Offerings

Kuala Lumpur, 27 January 2022 – PETRONAS Dagangan Berhad (PDB)’s signature Coffee Break Campaign is celebrating its 25th anniversary today by offering free coffee, snacks, health screening, vehicle inspection and discount vouchers to motorists travelling during the Chinese New Year.

Travellers can make a pitstop at any of the 150 participating PETRONAS stations across Malaysia from 29 – 30 January and from 5 – 6 February to grab these specially curated goodies as well as rest and refresh before continuing their journey.

Representing the Minister of Transport, Deputy Minister YB Dato Henry Sum Agong said PETRONAS Coffee Break Campaign is in line with the Ministry’s mission of promoting safe driving behaviour to reduce road accidents consequently. 

“We saw a reduction in number of road accidents by 26% to over 400,000 cases in 2020 comparing against 2019, primarily due to MCO. However, this number is still worrying with road fatalities recording over 4,000 cases, representing 12.7 death per day.”

“Majority of these accidents were primarily caused by human factors such as speeding, fatigue and lack of focus. As such, it is important for drivers to observe road safety rules as well as stay fresh and alert so that they are better equipped to drive safely. In the past 25 years, PDB’s initiatives have supported the Ministry’s effort by providing an avenue for motorists to take a break during their long drive,” he added.

The PETRONAS Coffee Break Campaign curates these meaningful giveaways with the support of various partners. During the Campaign, Road Safety Department will carry out its advocacy programme at more than 50 participating stations to educate motorists on road safety tips. St. John Ambulance Malaysia will also be carrying out complimentary health screening including blood pressure and glucose checks at selected participating stations.

To ensure vehicles are in tip-top condition before long journeys, PDB also works with Hong Leong Yamaha Motor Sdn Bhd to carry out complimentary motorcycle inspection. In the same Campaign period, our chain of branded automotive workshops – PETRONAS AutoExpert – will also extend complimentary 18-point vehicle inspection for every engine oil change at 11 outlets across the Klang Valley and three more in Negeri Sembilan.

PETRONAS Vice President Marketing, Downstream Business, Ahmad Adly Alias said, “PDB takes road safety seriously. For 25 years, we have been the trusty travel partner for our customers, serving them coffee and snacks and reminding them to take a break when tired through our flagship PETRONAS Coffee Break Campaign. Our wish throughout the festive seasons is for all travellers to reach their destinations safely so they can celebrate with their loved ones.”

“We are grateful for the support of our longstanding partners in making the Campaign a success since 1998. It is with their contributions that we can continue spreading the safety message to a wider audience whilst celebrating the festive period with meaningful giveaways. This is all part of our efforts in making motorists life simpler and better,” he added. 

Nestlé Products Sdn Bhd continues to be the Campaign’s staple partner, contributing Nescafé Dairy Free Oat and Nescafé Latte Milk Tea. Other offerings for this Campaign period include Etika Sdn Bhd’s giveaway of Revive Salted Lemon and iNova Pharmaceuticals’ contribution of Dequadin candies. PDB will also be giving away Mesra Chocolate Muffin.

Additionally, RM50 worth of discount vouchers will also be given to motorists during the Campaign period. Shopee Malaysia will be distributing RM18 Ang Pow for new users as well as 10% coins cashback for a minimum spend of RM65, capped at 8,000 coins, for existing users. Grab will also be giving away 2 X RM10 discount for its GrabMart service with a minimum spend of RM30 for ease of last-minute shopping during the festive period. PDB will also offer RM18 Ang Pow comprising discounts for Setel and its branded merchandise, PRYSM.

In conjunction with the Campaign’s 25th anniversary, PRYSM will also offer its latest 8th F1 World Constructor’s Championship T-shirt at a discounted price of RM25. To further drive home the road safety message, motorists will also be receiving complimentary Personal Accident Insurance by AXXESS worth up to RM25,000 for one month (terms and conditions apply).

For more information about the PETRONAS Coffee Break Campaign and participating stations, visit here.

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